Speaking and training.
Sessions for boards, executive teams, practitioner groups and academic audiences on where artificial intelligence creates advantage, and where confident-sounding analysis should not be trusted. Most recent first.
8,000+
Professionals trained through Analytics for All
Riyadh · Dubai · Sydney
Where sessions have been delivered
English and Arabic
Languages
Training and executive sessions
10 September 2026
Riyadh
Accelerate with AI: Copilot for Everyday Work
EY-Parthenon Valuation, Modelling and Economics practice, MENA
Hands-on training session
Co-developed the materials and demonstrations; co-facilitated delivery
2026
Dubai
Unit and Ignite: platform training for strategy and transactions work
EY-Parthenon, MENA
In-person training session
Trainer; adapted the global programme for regional teams
Delivered training on the Unit and Ignite programmes of EY’s proprietary AI-enabled research and analytics platform, showing how the tools support strategy, transaction and analytics workflows. The session followed Hassan’s own completion of the programmes in Frankfurt, and adapted the material for the regional practice: a train-the-trainer model in which global platform knowledge is absorbed in Europe and transferred to teams in the Middle East.
2026
Riyadh
Unit and Ignite: platform training for strategy and transactions work
EY-Parthenon, MENA
In-person training session
Trainer; adapted the global programme for regional teams
The Riyadh delivery of the same programme: the Unit and Ignite programmes of EY’s proprietary AI-enabled research and analytics platform, applied to strategy, transaction and analytics workflows, adapted for the regional practice.
2022 to 2024
Global, delivered through the firm’s learning platform
Analytics for All: global capability programme
EY Global Strategy and Transactions
Programme, not a single session
Designed the advanced analytics learning maps and launched the programme as global development leader
8,000+
participants; more than 18,000 modules completed
A global analytics capability programme for a twelve-thousand-practitioner service line: structured learning paths from data literacy to advanced modelling, mapped to roles and to the practice’s market strategies. Listed here as a programme rather than an event; the full account is in Impact.
Teaching
Data Analytics and Economic Modelling
The University of Sydney Business School, Sydney
Sessional lecturer; part-time evening classes, 2020 to July 2021
MBA candidates
Taught data analytics and economic modelling to MBA candidates: how to structure a quantitative question, build and test a model, and present a result an executive can act on.
Academic presentations
2019
Air Transport Research Society World Conference, Amsterdam
Institutions and hedging strategy in international airlines
2018
Air Transport Research Society World Conference, Seoul
Commercially optimal fuel hedging under market conditions
2017
Air Transport Research Society World Conference, Antwerp
Operational versus financial hedging in airlines
2016
Academy of Management 76th Annual Meeting, Anaheim
Making fuel hedging a meaningful strategy: The case of airlines
2016
Air Transport Research Society World Conference, Rhodes
Financial risk management in airlines: literature review and empirical evidence
2011
Transportation Research Board 90th Annual Meeting, Washington DC
Simulation-based methodology for assessing environmental impacts of V2V communications. Second place, STC Best Research Poster
Topics I speak and teach on
Enterprise AI adoption and the performance chasm
Why the gap between organisations is widening, and what the ones pulling ahead actually do differently.
Agentic and multi-model workflow design
Workflows in which one model checks another, and what that means for trust in AI-produced analysis.
Evaluating AI before you commit capital
How to compare models, vendors and products on a common basis when the board is waiting.
Data readiness as competitive advantage
Why proprietary data and measurement discipline are becoming the real sources of advantage.
AI and the future of professional services
What consulting, valuation and analytics work looks like when the routine parts are automated.
Financial risk, hedging and decision-making under uncertainty
A decade of airline research on why accepted practice so often fails empirical scrutiny.
Invite me to speak or to train your team.
Tell me the audience, the decision they are facing, and the time available. I will tell you whether I am the right person.
